CLIENT: Make People Better
re:iimmune signifies a brand new product category: The Hydrobiotic Recovery Formula. It is the first sugar-free, clinically validated hydration formula that delivers isotonic hydration. We created a logo that reflects the re- charging and illness recovery aspect which centrers around hydration. This icon delivers a distinct personality and is the platform the brand is built on. Our main goal for the re:iimmune product packaging is to stand out, to have impact when seen on the shelf, that it is relevant to and engages shoppers while communicating its key message.